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Nick Withycombe
Nick Withycombe
Nick writes about business and life in China, having lived in the country for over 15 years.

Cultural factors, VIP clubs, customisations and long-term value influence Chinese customers who are younger and more likely to be female than in traditional markets

International luxury brands such as Louis Vuitton, Burberry and Chanel have been quick to react to coronavirus by cancelling shows, but many have been taking steps to stay in touch with their loyal Chinese customers

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As consumers feel China was unfairly for its handling of the coronavirus outbreak, homegrown brands are being embraced while technology and sustainability concerns disrupt Western brand biases

Wealthy Chinese diners are no longer sold on foie gras, truffles and celebrity chefs – as ‘casual upscale’ becomes the new vogue for millennials and Gen Z

From WeChat gaming to horror-movie themes, moneyed Chinese millennials and Gen Z are getting married in unforgettable, bespoke ways – and sharing it all in glorious detail on social media

Life in China is competitive and fast-paced, but rather than working staff 9am to 9pm, six days a week, firms realise staff hold the upper hand in terms of supply and demand