Advertisement
Advertisement
Vincent Vichit-Vadakan
Vincent Vichit-Vadakan
Bangkok-based Vincent Vichit-Vadakan writes about travel, food and culture in English and in French

Locals question whether it is worth risking an enviable record in containing Covid-19 for a few travellers that may have only a small impact on tourism’s bottom line.

videocam

With tourism accounting for 20 per cent of GDP last year, the ‘land of smiles’ is acutely feeling the lack of international arrivals. But Bangkok hopes subsidies for citizens will help.

videocam
Advertisement

Business boomed for the established firms while also creating irresistible incentives for new players – and the competition shows no sign of cooling.

videocam

James Au never thought he would follow in his parents’ footsteps and open a restaurant. Then he noticed the lack of Chinese-American food in the Thai capital.

videocam

Partnerships with digital firms and social media influencers are among the strategies Southeast Asia’s tourism giant is using to win back Chinese visitors post-Covid-19.

videocam