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Research in Motioni

Research In Motion (RIM) is a Canadian company best known for developing the BlackBerry, which was the dominant popular smartphone until the advent of Apple’s iPhone in 2007. The iPhone quickly found favour with BlackBerry users, particularly in corporate circle, and competition intensified after the iPhone’s success inspired companies like Samsung Electronics to launch smartphones powered by Google’s Android operating system. In January 2013, RIM launched a comeback effort, with a new line of handsets, and changed its name to BlackBerry.

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BlackBerry launched its comeback effort yesterday with a revamped platform and a pair of sleek new handsets, along with a company name change as part of a move to reinvent the smartphone maker.

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